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What is Merino Wool?

Merino wool is a luxurious, fine natural fiber from Merino sheep, prized for its exceptional softness, breathability, and performance, acting as a natural thermoregulator that keeps you warm in the cold and cool in the heat, while also wicking moisture, resisting odor, and feeling soft against the skin, unlike scratchy traditional wool. Its unique crimped fibers allow it to stretch, insulate by trapping air, and manage moisture vapor, making it ideal for everything from luxury clothing to high-performance outdoor gear.

Perfect for Sensitive Skin

Merino wool is widely considered hypoallergenic and excellent for sensitive skin because its ultra-fine fibers bend easily, preventing the itching associated with traditional wool, and its breathability and moisture-wicking properties keep skin dry, reducing irritation and bacterial growth, with studies even showing benefits for eczema sufferers. It's a natural keratin protein, similar to skin, and helps create a dry environment where mold and mites struggle to thrive.

Fine Fibers

Merino fibers are much thinner and softer than regular wool, so they don't protrude and irritate the skin.

Moisture Management

It wicks moisture away from the skin and releases it, preventing dampness that can cause discomfort and bacteria.

Breathable

Allows air to circulate, keeping skin dry and cool, unlike many synthetics that trap sweat.

Natural & Gentle

Composed of keratin, a protein found in human hair and skin, making it highly compatible.

Anti-Microbial

Its natural properties inhibit bacteria and fungus, leading to fewer odors and less irritation.

Evidence for Sensitive Skin:

Research shows fine-diameter merino wool can actually improve symptoms for people with eczema, challenging old myths about wool being inherently irritating. It's certified as allergy-friendly by organizations like Allergy Standards Limited (ASL).

Key Benefits of Merino Wool

Softness

Its fibers are much finer (smaller micron count) than regular wool, preventing itchiness and feeling soft, smooth, and almost buttery against the skin, even for sensitive skin.

Thermoregulation

It naturally adapts to temperature, trapping heat in the cold and releasing it in the heat, thanks to its crimped fibers that create insulating air pockets.

Moisture-Wicking

It efficiently transports moisture vapor away from the skin, keeping you dry and preventing that clammy feeling.

Odor Resistance

It's naturally antimicrobial, so you can wear it multiple times without it retaining smells, making it great for travel and multi-day activities.

Durable & Resilient

Despite its fineness, Merino fibers are strong, elastic, and resistant to breaking, allowing for long-lasting garments.

Renewable & Biodegradable

It's a sustainable, natural fiber that grows back each year.